USE CASES

Lubricants



Problem


Counterfeiting lubricant products and packaging is a booming industry worldwide. Counterfeiters utilize an assortment of tactics and strategies to do so.
  • Dumping used, recycled, diluted, cheap, or generic products in old containers which don’t satisfy the indicated brand characteristics & quality, and even might contain untested impurities or non-approved substances and materials.
  • Selling fraudulent goods in counterfeit packaging made to look like genuine products


Counterfeits or spurious lubricants harms brand and consumers alike
  • Endangers the end-user vehicles’ health and longevity by decreasing machine life and causing system overheating, seizing, and in some extreme cases, warping.
  • Drain a large portion of revenue from legitimate stakeholders
  • A frequent supply of counterfeited goods erodes consumer’s trust in the brand quality
  • Harms the overall name and reputation of the brand
The rising trade in automobiles and their spare parts is expected to drive the demand for automotive oils and greases further, where such favorable forecasts will make lubricants a prime target for counterfeiters, who stand to gain by selling tampered, diluted, and fake lubricants.

So far, a combination of Hologram, QR Codes, and Serialization has been used to fight counterfeiters, but to no avail and effective zero security. These solutions are easily replicable, susceptible to tampering, and even require special scanning equipment. On the other hand, Checko is a 100% copy-proof and tamper-proof solution that ensures lasting protection for your products and even contributes to the enhancement of your brand's image, customer engagement, and marketing analytics.

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